:root{
  --lime:#C6F500; --lime2:#DBFA14; --ink:#0E0E0E; --ink2:#141410;
  --cream:#F4F3ED; --gray:#9a9a93; --white:#fff; --line:rgba(14,14,14,.12);
  --nav-h:84px;
  --h2:clamp(40px,5vw,88px);   /* tamaño único para todos los títulos de sección */
  --section-pad:clamp(58px,6.5vw,112px);  /* ritmo vertical uniforme entre secciones */
  --lead:clamp(16px,1.2vw,18px);         /* párrafos de introducción/lead */
  --body-sm:clamp(14px,1.02vw,15px);     /* descripciones de tarjetas */
  --serif-dark:#9a9a90;                  /* acento serif sobre fondo oscuro */
  --serif-cream:#807f75;                 /* acento serif sobre fondo crema */
  --serif-lime:#6b6c5b;                  /* acento serif sobre fondo lima */
}
*{margin:0;padding:0;box-sizing:border-box}
html{scroll-behavior:auto}
body{font-family:'Hanken Grotesk',system-ui,sans-serif;background:var(--cream);color:var(--ink);-webkit-font-smoothing:antialiased;overflow-x:hidden}
a{color:inherit;text-decoration:none}
img{max-width:100%;display:block}
.wrap{width:100%;max-width:1560px;margin:0 auto;padding:0 clamp(20px,3.2vw,56px)}
.anton{font-family:'Anton',sans-serif;text-transform:uppercase;font-weight:400;letter-spacing:.01em;line-height:.94}
.serif{font-family:'Playfair Display',Georgia,serif;font-style:italic;font-weight:500;text-transform:none}
.eyebrow{font-size:12px;font-weight:700;letter-spacing:.24em;text-transform:uppercase}
.btn{display:inline-flex;align-items:center;gap:.6em;font-weight:700;font-size:14px;letter-spacing:.02em;
  padding:18px 30px;border-radius:100px;transition:transform .3s cubic-bezier(.2,.7,.2,1),background .3s,color .3s;white-space:nowrap}
.btn-dark{background:var(--ink);color:var(--lime)}
.btn-dark:hover{transform:translateY(-3px)}
.btn-line{background:transparent;border-bottom:2px solid currentColor;border-radius:0;padding:8px 2px}
.btn-line:hover{gap:1em}

/* ---------- HEADER ---------- */
.hdr{position:fixed;top:0;left:0;width:100%;z-index:100;transition:background .35s,box-shadow .35s,transform .45s cubic-bezier(.4,0,.2,1)}
.hdr.hide{transform:translateY(-110%)}
.hdr-in{height:var(--nav-h);display:flex;align-items:center;justify-content:space-between;gap:30px}
.logo{display:flex;align-items:center;gap:12px;font-family:'Anton',sans-serif;font-size:24px;letter-spacing:.02em}
.logo svg,.logo img{width:34px;height:34px;flex:none}
.nav{display:flex;gap:34px;font-weight:600;font-size:15px}
.nav a{position:relative;padding:4px 0}
.nav a::after{content:'';position:absolute;left:0;bottom:0;width:0;height:2px;background:currentColor;transition:width .3s}
.nav a:hover::after{width:100%}
.hdr-cta{display:flex;align-items:center;gap:18px}
.burger{display:flex;flex-direction:column;gap:5px;width:30px;cursor:pointer}
.burger span{height:2px;background:currentColor;width:100%}
.hdr.solid{background:var(--ink);color:#fff;box-shadow:0 1px 0 rgba(255,255,255,.08)}
.hdr.solid .btn-dark{background:var(--lime);color:var(--ink)}
.hdr-line{height:1px;background:currentColor;opacity:.18;width:100%}
.hdr-rule{position:absolute;left:0;bottom:0;width:100%}

/* ---------- NAV OVERLAY (hamburger) ---------- */
.navov{position:fixed;inset:0;z-index:200;background:var(--ink);color:#fff;
  display:flex;flex-direction:column;justify-content:center;
  opacity:0;visibility:hidden;clip-path:inset(0 0 100% 0);transition:opacity .5s ease,visibility .5s,clip-path .6s cubic-bezier(.7,0,.2,1)}
.navov.open{opacity:1;visibility:visible;clip-path:inset(0 0 0 0)}
.navov-top{position:absolute;top:0;left:0;width:100%;height:var(--nav-h);display:flex;align-items:center;justify-content:space-between}
.navov-close{width:34px;height:34px;cursor:pointer;position:relative}
.navov-close::before,.navov-close::after{content:'';position:absolute;top:50%;left:0;width:100%;height:2px;background:#fff}
.navov-close::before{transform:rotate(45deg)}.navov-close::after{transform:rotate(-45deg)}
.navov-links{display:flex;flex-direction:column;gap:clamp(6px,1vw,14px)}
.navov-links a{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(38px,7vw,96px);line-height:1;color:#fff;width:fit-content;transition:color .3s,transform .3s}
.navov-links a:hover{color:var(--lime);transform:translateX(14px)}
.navov-foot{display:flex;gap:40px;margin-top:clamp(36px,5vw,64px);flex-wrap:wrap;font-size:15px;color:#a8a89e}
.navov-foot a:hover{color:var(--lime)}

/* ---------- HERO ---------- */
.hero{background:#DBFA14;padding:calc(var(--nav-h) + 40px) 0 60px;position:relative;overflow:hidden}
.hero-inner{padding-top:clamp(8px,2vw,26px)}
.hero-grid{display:grid;grid-template-columns:1fr 1fr;gap:clamp(30px,4vw,70px);align-items:center;margin-top:clamp(24px,3vw,48px)}
.hero h1{font-size:clamp(32px,9.2vw,128px);line-height:.9;margin:.1em 0 0;letter-spacing:-.005em}
.hero h1 .ln, .hero h1 .serif{white-space:nowrap}
@media (max-width:600px){
  .hero h1{font-size:clamp(42px,13.5vw,82px)}   /* móvil: mucho más grande */
  .hero h1 .ln, .hero h1 .serif{white-space:normal}   /* envuelve para no desbordar */
}
.hero h1 .ln{display:block;overflow:hidden}
.hero h1 .ln i{display:block;font-style:normal}
.hero h1 .serif{color:var(--serif-lime);font-size:.98em;display:block;margin-top:.02em}
.hero h1 .serif + .ln{margin-top:.16em}
.hero p.sub{font-size:clamp(16px,1.3vw,20px);max-width:34ch;color:#1c1c14;line-height:1.5;font-weight:500}
.hero-actions{display:flex;align-items:center;gap:26px;margin-top:38px;flex-wrap:wrap}
.hero-media{position:relative;margin-top:clamp(30px,4vw,64px)}
.hero-media .shot{width:100%;height:auto;display:block}
.hero-media .feats{display:flex;gap:26px;margin-top:22px;font-size:12px;font-weight:700;letter-spacing:.04em;text-transform:uppercase;color:#2a2a1e}
.hero-media .feats div{display:flex;align-items:center;gap:8px}
.hero-media .dot{width:9px;height:9px;border-radius:50%;background:var(--ink)}

/* ---------- CLIENTS ---------- */
.clients{background:var(--ink);color:#fff;padding:34px 0}
.clients-top{display:flex;justify-content:space-between;align-items:center;margin-bottom:26px}
.clients-top .eyebrow{color:var(--lime)}
.clients-top a{font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:var(--lime);display:inline-flex;gap:8px}
.marquee{overflow:hidden;-webkit-mask-image:linear-gradient(90deg,transparent,#000 8%,#000 92%,transparent)}
.marquee-row{display:flex;gap:70px;width:max-content;animation:marq 26s linear infinite}
.marquee-row span{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(28px,3.4vw,52px);color:#fff;opacity:.9;white-space:nowrap}
@keyframes marq{to{transform:translateX(-50%)}}

/* ---------- VALUE ---------- */
.value{background:var(--cream);padding:var(--section-pad) 0}
.value-head{display:grid;grid-template-columns:1.15fr .85fr;gap:clamp(30px,4vw,70px);align-items:end}
.value h2{font-size:var(--h2);line-height:.96}
.value h2 .serif{color:var(--serif-cream);font-size:1.02em}
.value-head p{color:#3a3a30;font-size:var(--lead);line-height:1.55;font-weight:500}
.value-cols{display:grid;grid-template-columns:repeat(4,1fr);gap:clamp(24px,2.6vw,44px);margin-top:clamp(50px,6vw,90px)}
.vcol{border-top:2px solid var(--ink);padding-top:22px}
.vcol .ic{width:34px;height:34px;margin-bottom:22px}
.vcol h3{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:20px;letter-spacing:.01em;margin-bottom:10px}
.vcol p{color:#5a5a4e;font-size:var(--body-sm);line-height:1.5}

/* ---------- CAPABILITIES (horizontal pin) ---------- */
.caps{background:var(--ink);color:#fff;overflow:hidden}
.caps-vp{position:relative;height:100vh;overflow:hidden}
.caps-track{display:flex;height:100%;will-change:transform}
.panel{flex:0 0 auto;height:100%;box-sizing:border-box;display:flex;flex-direction:column;justify-content:center;
  padding:0 clamp(40px,4.4vw,90px);border-right:1px solid rgba(255,255,255,.12);position:relative}
.panel.intro{width:46vw;justify-content:center}
.panel.intro .eyebrow{color:var(--lime)}
.panel.intro h2{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:var(--h2);line-height:.98;margin:.35em 0 0}
.panel.intro h2 .serif{color:var(--serif-dark);text-transform:none}
.panel.intro p{color:#a8a89e;font-size:var(--lead);line-height:1.5;margin-top:1.1em;max-width:36ch}
.panel.intro .hint{margin-top:2.4em;font-size:12px;font-weight:700;letter-spacing:.18em;text-transform:uppercase;color:#6f6f66}
.panel.svc{width:33vw}
.panel.svc .num{font-family:'Anton',sans-serif;font-size:clamp(64px,7vw,130px);line-height:.9;color:transparent;-webkit-text-stroke:1.5px #9a9a8c;text-stroke:1.5px #9a9a8c}
.panel.svc .name{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(30px,3vw,54px);line-height:1;margin-top:.12em;min-height:2em}
.panel.svc p{color:#9a9a90;font-size:var(--body-sm);line-height:1.5;margin-top:1em;max-width:30ch}
.panel.svc .bar{width:34px;height:2px;background:var(--lime);margin-top:26px}
.panel.pic{width:60vw;padding:0;border-right:none}
.panel.pic .ph{width:100%;height:100%;display:flex;align-items:center;justify-content:center;text-align:center;
  background:linear-gradient(135deg,#16160f,#2a2a20);color:#5a5a50;font-size:13px;letter-spacing:.16em;text-transform:uppercase;line-height:1.9}
.panel.pic img{width:100%;height:100%;object-fit:cover}

/* ---------- WORK (casos de estudio editoriales) ---------- */
.work{background:var(--cream);padding:var(--section-pad) 0}
.work-head{display:grid;grid-template-columns:1.4fr .6fr;gap:40px;align-items:end;margin-bottom:clamp(52px,6vw,96px)}
.work-head h2{font-size:var(--h2);line-height:.9;margin-top:.18em}
.work-head h2 .serif{color:var(--serif-cream);font-size:1.05em}
.work-head .r p{color:#3a3a30;font-size:var(--lead);line-height:1.55;font-weight:500;margin-bottom:20px}
.work-head .r a{font-size:12px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;border-bottom:1.5px solid var(--ink);padding-bottom:3px;display:inline-flex;gap:10px}
.cases{display:flex;flex-direction:column;gap:clamp(50px,6vw,104px)}
.case{display:grid;grid-template-columns:1fr 1fr;gap:clamp(30px,4vw,72px);align-items:center}
.case:nth-child(even){direction:rtl}
.case:nth-child(even)>*{direction:ltr}
.case-media{position:relative;display:flex;justify-content:center}
.case-media img{max-height:740px;width:auto;max-width:100%;display:block}
.case-num{font-size:12px;font-weight:700;letter-spacing:.2em;text-transform:uppercase;color:#a3a297}
.case-name{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(38px,4.5vw,78px);line-height:.94;margin:.16em 0 .5em;letter-spacing:.005em}
.case-desc{color:#4a4a40;font-size:var(--body-sm);line-height:1.55;max-width:42ch;margin-bottom:clamp(24px,2.6vw,36px)}
.case-meta{display:grid;grid-template-columns:1fr 1fr;gap:clamp(14px,1.4vw,20px) clamp(20px,2.4vw,40px);margin-bottom:clamp(26px,2.8vw,40px)}
.meta-item{border-top:1px solid rgba(14,14,14,.22);padding-top:11px}
.meta-item .k{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:#9a9a90}
.meta-item .v{font-size:clamp(14px,1vw,16px);margin-top:5px;font-weight:500}
.meta-item.res .v{font-family:'Anton',sans-serif;font-size:clamp(20px,1.7vw,28px);letter-spacing:.01em;line-height:1;color:var(--ink)}
.case-link{font-size:12px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;border-bottom:1.5px solid var(--ink);padding-bottom:3px;display:inline-flex;gap:10px;transition:gap .3s}
.case-link:hover{gap:16px}
.work-foot{display:flex;align-items:center;gap:28px;margin-top:clamp(56px,6vw,100px)}
.work-foot a{font-size:12px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;white-space:nowrap;display:inline-flex;gap:10px}
.work-foot .line{flex:1;height:1px;background:rgba(14,14,14,.22)}
@media (max-width:900px){
  .work-head{grid-template-columns:1fr}
  .case{grid-template-columns:1fr;gap:22px}
  .case:nth-child(even){direction:ltr}
  .case-media{order:-1;display:block}
  .case-media img{width:auto;max-width:100%;height:auto;max-height:none;margin:0 auto}
}

/* ---------- RESULTS ---------- */
.results{background:var(--lime);color:var(--ink);padding:var(--section-pad) 0}
.results .eyebrow{color:var(--ink)}
.results h2{font-size:var(--h2);line-height:.96;margin:.3em 0 0}
.results h2 .serif{color:var(--serif-lime)}
.res-grid{display:grid;grid-template-columns:repeat(4,1fr);margin-top:clamp(46px,5vw,84px)}
.res-item{padding:clamp(18px,1.8vw,30px) clamp(20px,2vw,38px);border-left:1px solid rgba(14,14,14,.2)}
.res-item:first-child{border-left:none;padding-left:0}
.res-num{font-family:'Anton',sans-serif;font-size:clamp(46px,5.4vw,104px);line-height:.9;color:var(--ink);white-space:nowrap}
.res-desc{color:#33331f;font-size:var(--body-sm);line-height:1.5;margin-top:clamp(16px,2vw,28px);max-width:24ch}

/* ---------- CTA ---------- */
.cta{background:var(--lime);padding:var(--section-pad) 0}
.cta-in{display:grid;grid-template-columns:1.2fr .8fr;gap:40px;align-items:center}
.cta h2{font-size:var(--h2);line-height:.94}
.cta h2 .serif{color:var(--serif-lime);font-size:1.02em}
.cta p{color:#1c1c14;font-weight:500;font-size:var(--lead);line-height:1.55;margin-top:20px;max-width:40ch}
.cta-btns{display:flex;flex-direction:column;gap:16px;align-items:flex-start}
.cta-btns .btn{width:auto}
.cta-btns .btn-outline{background:transparent;border:2px solid var(--ink);color:var(--ink)}

/* ---------- FOOTER ---------- */
.foot{background:#fff;color:var(--ink);padding:clamp(60px,7vw,100px) 0 38px}
.foot-grid{display:grid;grid-template-columns:1.7fr 1fr 1fr 1.2fr;gap:40px}
.foot .logo{color:var(--ink);margin-bottom:22px}
.foot .tag{max-width:36ch;line-height:1.55;color:#4a4a40;font-size:15px}
.foot .pill-row{display:flex;gap:12px;margin-top:24px;flex-wrap:wrap}
.foot .pill{border:1.6px solid var(--ink);border-radius:100px;padding:9px 18px;font-size:11.5px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;transition:background .25s,color .25s}
.foot .pill:hover{background:var(--ink);color:#fff}
.foot h4{color:var(--ink);font-size:12px;letter-spacing:.16em;text-transform:uppercase;margin-bottom:20px;font-weight:700}
.foot ul{list-style:none;display:flex;flex-direction:column;gap:13px;font-size:16px;font-weight:500}
.foot a:hover{color:#6b6c5b}
.foot .addr{color:#7a7a70;font-size:14px;line-height:1.55;margin-top:14px}
.foot-rule{height:1px;background:var(--ink);margin:clamp(46px,6vw,78px) 0 clamp(22px,3vw,38px)}
.brandmark{display:flex;align-items:center;gap:clamp(18px,2.6vw,50px)}
.brandmark .bm{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(58px,15.4vw,240px);line-height:.78;color:var(--ink);letter-spacing:-.005em;white-space:nowrap}
.brandmark .bm sup{font-size:.19em;vertical-align:top;position:relative;top:.15em}
.brandmark .bm-line{flex:1;height:clamp(12px,1.6vw,24px);background:var(--ink);border-radius:100px;min-width:40px}
.foot-bot{display:flex;justify-content:space-between;align-items:center;margin-top:clamp(30px,4vw,52px);font-size:13px;color:#8a8a80}

/* ---------- REVEAL (solo se oculta si hay JS; sin JS queda visible) ---------- */
.js .rv{opacity:0;transform:translateY(34px)}

/* ---------- RESPONSIVE (base mobile) ---------- */
@media (max-width:900px){
  .nav,.hdr-cta .btn{display:none}
  .burger{display:flex}
  .hero-grid,.value-head,.work-head,.cta-in,.seoia-head{grid-template-columns:1fr}
  .seoia-head{gap:22px;align-items:start}
  .seoia-head .lead{margin-top:4px}
  .value-cols,.work-grid{grid-template-columns:1fr 1fr}
  .foot-grid{grid-template-columns:1fr 1fr}
  .caps-vp{height:auto}
  .caps-track{flex-direction:column;height:auto}
  .panel{width:100%!important;border-right:none;border-bottom:1px solid rgba(255,255,255,.12);padding:60px clamp(20px,6vw,40px)}
  .panel.pic{height:60vw}
  .res-grid{grid-template-columns:1fr 1fr}
  .res-item:nth-child(odd){border-left:none;padding-left:0}
}

/* ---------- SEO/IA READINESS ---------- */
.seoia{background:var(--ink);color:#fff;padding:var(--section-pad) 0}
.seoia .eyebrow{color:var(--lime)}
.seoia-head{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(30px,4vw,72px);align-items:end;margin-bottom:clamp(40px,5vw,80px)}
.seoia-head h2{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:var(--h2);line-height:1.04;margin-top:.28em;letter-spacing:.004em;text-wrap:balance}
.seoia-head h2 .mut{font-family:'Playfair Display',Georgia,serif;font-style:italic;font-weight:500;text-transform:none;letter-spacing:0;color:var(--serif-dark)}
.seoia-head .lead{color:#a8a89e;font-size:var(--lead);line-height:1.62;max-width:48ch;padding-bottom:.4em}
/* --- lista de capacidades estilo redox --- */
.prof-list{border-top:1px solid rgba(255,255,255,.15)}
.prof-row{display:grid;grid-template-columns:64px 1.35fr 1.05fr;gap:clamp(20px,3vw,58px);align-items:center;
  padding:clamp(30px,3.4vw,52px) 0;border-bottom:1px solid rgba(255,255,255,.15)}
.prof-row:last-child{border-bottom:0}
.prof-num{font-family:'Hanken Grotesk',sans-serif;font-size:clamp(14px,1vw,17px);font-weight:600;color:#7c7c72}
.prof-name{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(26px,3.3vw,58px);line-height:.98}
.prof-desc{font-family:'Hanken Grotesk',sans-serif;color:#a5a59b;font-size:var(--body-sm);line-height:1.62;margin-top:clamp(12px,1.2vw,18px);max-width:56ch}
.prof-list-items{margin-top:clamp(14px,1.4vw,20px);display:flex;flex-wrap:wrap;gap:9px 9px}
.prof-list-items span{font-family:'Hanken Grotesk',sans-serif;font-size:13px;letter-spacing:.01em;color:#c4c4bb;
  border:1px solid rgba(255,255,255,.17);border-radius:100px;padding:6px 14px}
.prof-media{position:relative;aspect-ratio:16/10;border-radius:14px;overflow:hidden;
  background:linear-gradient(135deg,#1b1b14,#2a2a20);will-change:clip-path}
.js .prof-media{clip-path:inset(0 0 0 100%)}
.prof-media img{position:relative;z-index:1;width:100%;height:100%;object-fit:cover;display:block;transform:scale(1.08);will-change:transform}
.prof-media{transition:transform .5s cubic-bezier(.16,1,.3,1)}
.prof-row:hover .prof-media{transform:scale(1.012)}
/* viñeteado sutil: funde los bordes claros de las fotos con el negro de la sección */
.prof-media::after{content:'';position:absolute;inset:0;z-index:2;pointer-events:none;
  background:
    linear-gradient(90deg, rgba(14,14,14,.55) 0%, transparent 15%, transparent 85%, rgba(14,14,14,.45) 100%),
    radial-gradient(150% 130% at 50% 45%, transparent 74%, rgba(14,14,14,.4) 100%)}
.prof-media .ph{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;text-align:center;
  color:#6a6a5f;font-size:11.5px;letter-spacing:.14em;text-transform:uppercase;line-height:1.8;padding:0 16px}

/* ---------- PROCESO ---------- */
.process{background:var(--cream);color:var(--ink)}
.proc-pin{height:100vh;display:flex;align-items:center;overflow:hidden}
.proc-grid{display:grid;grid-template-columns:.92fr 1.08fr;gap:clamp(30px,4vw,80px);width:100%;max-width:1560px;margin:0 auto;padding:0 clamp(20px,3.2vw,56px);height:100%;align-items:center}
.proc-left{align-self:center}
.proc-left .eyebrow{display:flex;align-items:center;gap:10px}
.proc-left .eyebrow::before{content:'';width:11px;height:11px;background:var(--lime);flex:none}
.proc-left h2{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:var(--h2);line-height:.9;margin-top:.3em}
.proc-left p{color:#3a3a30;font-size:var(--lead);line-height:1.6;font-weight:500;margin-top:clamp(18px,2vw,28px);max-width:34ch}
.proc-right{position:relative;height:100%;overflow:hidden}
.proc-track{position:absolute;top:0;left:0;width:100%;will-change:transform;list-style:none;margin:0;padding:0}
.proc-step{min-height:62vh;display:flex;flex-direction:column;justify-content:center;padding:2vh 0}
.proc-step .pn{display:flex;align-items:center;gap:14px;font-family:'Anton',sans-serif;font-size:clamp(64px,10vw,178px);line-height:.82;color:var(--ink)}
.proc-step .pn i{width:clamp(30px,3vw,60px);height:clamp(12px,1.2vw,22px);background:var(--lime);display:block;flex:none}
.proc-step .pname{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(20px,2vw,36px);margin-top:.35em;line-height:1}
.proc-step .pdesc{color:#5a5a4e;font-size:var(--lead);line-height:1.55;margin-top:16px;max-width:36ch}
.process-note{background:var(--ink);color:#b7b7ae;margin-top:clamp(50px,6vw,88px);padding:clamp(26px,3vw,40px) 0;font-size:clamp(14px,1.05vw,17px);line-height:1.6}
.process-note .pn-in{display:flex;align-items:center;gap:clamp(20px,2.4vw,42px)}
.pn-arw{width:clamp(46px,4vw,62px);height:clamp(46px,4vw,62px);background:var(--lime);color:var(--ink);display:flex;align-items:center;justify-content:center;font-size:22px;flex:none}
.process-note b{color:var(--lime);font-weight:600}

@media (max-width:900px){
  .seoia-head{grid-template-columns:1fr;gap:18px;align-items:start;margin-bottom:clamp(30px,7vw,48px)}
  .seoia-head .lead{max-width:100%}
  .prof-row{grid-template-columns:1fr;gap:16px;padding:clamp(28px,7vw,40px) 0}
  .prof-num{font-size:14px;order:-1}
  .prof-media{aspect-ratio:16/10;margin-top:6px}
  .proc-pin{height:auto;display:block;padding:clamp(46px,9vw,70px) 0}
  .proc-grid{grid-template-columns:1fr;height:auto;gap:clamp(24px,5vw,40px)}
  .proc-track{position:static}
  .proc-step{min-height:auto;padding:22px 0;border-top:1px solid rgba(14,14,14,.14)}
  .process-note .pn-in{gap:18px}
}

/* ---------- MÓVIL: footer en una columna (más ordenado) ---------- */
@media (max-width:600px){
  .foot-grid{grid-template-columns:1fr;gap:clamp(30px,8vw,42px)}
  .foot-bot{flex-direction:column;gap:8px;align-items:flex-start;text-align:left}
}

/* ---------- LET'S WORK (círculo que crece) ---------- */
.letswork{background:var(--ink)}
.lw-pin{position:relative;height:100vh;display:flex;align-items:center;justify-content:center;overflow:hidden}
.lw-cta{position:relative;display:flex;align-items:center;justify-content:center;width:min(46vw,440px);height:min(46vw,440px);text-decoration:none}
.lw-disc{position:absolute;inset:0;border-radius:50%;background:var(--lime);will-change:transform;z-index:1}
.lw-text{position:relative;z-index:2;font-family:'Anton',sans-serif;text-transform:uppercase;color:var(--ink);letter-spacing:.01em;line-height:1;white-space:nowrap;font-size:clamp(46px,14vw,220px);transform:scale(.22);transform-origin:center center;will-change:transform}
@media (max-width:767px){ .lw-cta{width:66vw;height:66vw} .lw-text{font-size:clamp(52px,19vw,130px)} }

/* ---------- REVELADO: palabras que suben a su lugar ---------- */
.wordreveal .wr-in{display:inline-block;white-space:nowrap}

/* ---------- ACCESIBILIDAD ---------- */
a:focus-visible,.btn:focus-visible,.burger:focus-visible,.navov-close:focus-visible,[tabindex]:focus-visible{
  outline:2px solid currentColor;outline-offset:3px;border-radius:2px}
@media (prefers-reduced-motion: reduce){
  *,*::before,*::after{animation-duration:.001ms!important;animation-iteration-count:1!important;
    transition-duration:.001ms!important;scroll-behavior:auto!important}
  .js .rv{opacity:1!important;transform:none!important}
  .prof-media{clip-path:none!important}
  .prof-media img{transform:none!important}
  .marquee-row{animation:none!important}
}

/* ---------- BOTÓN VOLVER ARRIBA (anillo de progreso) ---------- */
.toTop{position:fixed;bottom:24px;right:24px;width:52px;height:52px;border-radius:50%;background:var(--ink);
  border:none;cursor:pointer;z-index:90;display:flex;align-items:center;justify-content:center;padding:0;
  opacity:0;visibility:hidden;transform:translateY(12px);transition:opacity .35s,visibility .35s,transform .35s,background .25s}
.toTop.show{opacity:1;visibility:visible;transform:none}
.toTop:hover{background:#1c1c16}
.toTop-ring{position:absolute;inset:0;width:100%;height:100%;transform:rotate(-90deg)}
.toTop-ring .trk{fill:none;stroke:rgba(255,255,255,.16);stroke-width:2}
.toTop-ring .prg{fill:none;stroke:var(--lime);stroke-width:2;stroke-linecap:round}
.toTop-arrow{position:relative;z-index:2;width:18px;height:18px;fill:none;stroke:#fff;stroke-width:2.2;stroke-linecap:round;stroke-linejoin:round;transition:stroke .25s}
.toTop:hover .toTop-arrow{stroke:var(--lime)}
@media (max-width:767px){ .toTop{bottom:16px;right:16px;width:46px;height:46px} }

/* ============ PÁGINAS INTERNAS ============ */
/* --- page hero (reutiliza el look del inicio) --- */
.pagehero{background:var(--lime2);padding:calc(var(--nav-h) + clamp(28px,4vw,56px)) 0 clamp(40px,6vw,84px);position:relative;overflow:hidden}
.pagehero .eyebrow{display:block;margin-bottom:.9em}
.pagehero h1{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(40px,9vw,124px);line-height:.92;letter-spacing:-.005em;margin:.28em 0 0;padding-top:.06em}
.pagehero h1 .serif{color:var(--serif-lime)}
.pagehero .lead{font-size:var(--lead);color:#1c1c14;line-height:1.6;max-width:56ch;margin-top:clamp(20px,2.5vw,34px);font-weight:500}
.pagehero .hero-actions{display:flex;align-items:center;gap:26px;margin-top:clamp(26px,3vw,40px);flex-wrap:wrap}
.crumbs{font-size:12px;font-weight:700;letter-spacing:.14em;text-transform:uppercase;color:#3a3a1e;display:flex;gap:10px;align-items:center;margin-bottom:1em}
.crumbs a{opacity:.7}.crumbs a:hover{opacity:1}
@media (max-width:600px){ .pagehero h1{font-size:clamp(42px,13.5vw,82px)} .pagehero h1 .ln,.pagehero h1 .serif{white-space:normal} }

/* --- servicios en filas numeradas --- */
.srv{background:var(--cream);padding:var(--section-pad) 0}
.srv-list{border-top:1px solid rgba(14,14,14,.14)}
.srv-row{display:grid;grid-template-columns:64px 1.25fr 1fr;gap:clamp(22px,3.5vw,64px);align-items:start;padding:clamp(38px,4.6vw,70px) 0;border-bottom:1px solid rgba(14,14,14,.14)}
.srv-row .num{font-family:'Anton',sans-serif;font-size:clamp(28px,2.8vw,48px);line-height:1;color:#c9c8bd}
.srv-row h2{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(28px,3.4vw,54px);line-height:.98}
.srv-row .desc{color:#4a4a40;font-size:var(--lead);line-height:1.6;margin-top:14px;max-width:46ch}
.srv-row .incl{padding-top:.5em}
.srv-row .incl .k{font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:#9a9a90;margin-bottom:12px}
.srv-row .incl ul{list-style:none;display:flex;flex-direction:column;gap:11px}
.srv-row .incl li{font-size:var(--body-sm);color:#3a3a30;display:flex;gap:11px;line-height:1.4}
.srv-row .incl li::before{content:'';flex:none;width:16px;height:2px;background:#b9c400;margin-top:.62em}
@media (max-width:820px){ .srv-row{grid-template-columns:1fr;gap:16px;padding:clamp(30px,7vw,46px) 0} .srv-row .num{font-size:clamp(26px,8vw,42px)} .srv-row .incl{margin-top:8px} }

/* --- contacto --- */
.contact{background:var(--cream);padding:var(--section-pad) 0}
.contact-grid{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(40px,6vw,90px);align-items:start}
.contact-info h2{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(30px,3.4vw,58px);line-height:.98;margin-bottom:.5em}
.contact-info .lead{color:#3a3a30;font-size:var(--lead);line-height:1.6;max-width:44ch}
.cinfo{margin-top:clamp(30px,4vw,52px);display:flex;flex-direction:column;gap:22px}
.cinfo .row .k{font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:#9a9a90;margin-bottom:5px}
.cinfo .row a,.cinfo .row span{font-size:clamp(16px,1.4vw,20px);font-weight:600;color:var(--ink)}
.cinfo .row a:hover{color:#6b6c5b}
.cform{background:#fff;border:1px solid rgba(14,14,14,.1);border-radius:16px;padding:clamp(24px,3vw,40px)}
.cform label{display:block;font-size:12px;font-weight:700;letter-spacing:.08em;text-transform:uppercase;color:#6a6a5f;margin:0 0 8px}
.cform .field{margin-bottom:20px}
.cform input,.cform textarea,.cform select{width:100%;font-family:inherit;font-size:16px;color:var(--ink);background:var(--cream);border:1px solid rgba(14,14,14,.14);border-radius:10px;padding:14px 16px;transition:border-color .2s}
.cform input:focus,.cform textarea:focus,.cform select:focus{outline:none;border-color:var(--ink)}
.cform textarea{resize:vertical;min-height:120px}
.cform .btn{width:100%;justify-content:center;margin-top:6px;cursor:pointer;border:none}
.cform .hint{font-size:12.5px;color:#8a8a80;margin-top:14px;text-align:center}
@media (max-width:820px){ .contact-grid{grid-template-columns:1fr;gap:34px} }

/* --- about / nosotros --- */
.about{background:var(--cream);padding:var(--section-pad) 0}
.about-lead{max-width:20ch}
.about-txt{display:grid;grid-template-columns:1fr 1fr;gap:clamp(30px,4vw,64px);margin-top:clamp(30px,4vw,52px)}
.about-txt p{color:#3a3a30;font-size:var(--lead);line-height:1.65;font-weight:500}
@media (max-width:820px){ .about-txt{grid-template-columns:1fr;gap:20px} }

/* --- journal / recursos --- */
.journal{background:var(--cream);padding:var(--section-pad) 0}
.jrn-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(20px,2.4vw,34px);margin-top:clamp(30px,4vw,52px)}
.jcard{display:flex;flex-direction:column;background:#fff;border:1px solid rgba(14,14,14,.1);border-radius:16px;padding:clamp(22px,2.4vw,32px);text-decoration:none;color:var(--ink);transition:transform .3s cubic-bezier(.2,.7,.2,1),box-shadow .3s;min-height:250px}
.jcard:hover{transform:translateY(-4px);box-shadow:0 18px 40px rgba(14,14,14,.09)}
.jcard .cat{font-size:11px;font-weight:700;letter-spacing:.1em;text-transform:uppercase;color:#8a8a80;display:flex;justify-content:space-between;align-items:center;gap:10px}
.jcard .cat .t{background:var(--lime);color:var(--ink);padding:4px 11px;border-radius:100px;letter-spacing:.06em}
.jcard h3{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(19px,1.5vw,25px);line-height:1.06;margin:clamp(18px,2vw,26px) 0 0;letter-spacing:.005em}
.jcard .more{margin-top:auto;padding-top:18px;font-size:12px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;display:inline-flex;gap:10px;transition:gap .3s}
.jcard:hover .more{gap:16px}
@media (max-width:900px){ .jrn-grid{grid-template-columns:1fr 1fr} }
@media (max-width:600px){ .jrn-grid{grid-template-columns:1fr} }

/* --- credenciales (nosotros) --- */
.creds{margin-top:clamp(30px,4vw,50px);border-top:1px solid rgba(14,14,14,.14);padding-top:clamp(22px,2.4vw,32px)}
.creds .k{font-size:11px;font-weight:700;letter-spacing:.12em;text-transform:uppercase;color:#9a9a90;margin-bottom:16px}
.creds ul{list-style:none;display:flex;flex-wrap:wrap;gap:10px 12px}
.creds li{font-size:13px;font-weight:600;color:#3a3a30;border:1px solid rgba(14,14,14,.16);border-radius:100px;padding:8px 16px}

/* --- FAQ (acordeon accesible) --- */
.faq{background:var(--cream);padding:var(--section-pad) 0}
.faq .value-head{margin-bottom:clamp(30px,4vw,52px)}
.faq-list{border-top:1px solid rgba(14,14,14,.16);max-width:920px}
.faq-list details{border-bottom:1px solid rgba(14,14,14,.16)}
.faq-list summary{list-style:none;cursor:pointer;padding:clamp(20px,2.3vw,30px) 0;display:flex;justify-content:space-between;gap:24px;align-items:baseline;font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(17px,1.8vw,27px);line-height:1.12;color:var(--ink);letter-spacing:.005em}
.faq-list summary::-webkit-details-marker{display:none}
.faq-list summary::after{content:'+';font-family:'Hanken Grotesk',sans-serif;font-weight:400;font-size:1.3em;line-height:1;flex:none;transition:transform .3s;color:#a9b400}
.faq-list details[open] summary::after{transform:rotate(45deg)}
.faq-list summary:focus-visible{outline:2px solid currentColor;outline-offset:3px}
.faq-list .a{color:#4a4a40;font-size:var(--lead);line-height:1.65;padding:0 0 clamp(22px,2.4vw,30px);max-width:72ch}

/* --- equipo (nosotros) --- */
.team{background:var(--cream);padding:0 0 var(--section-pad)}
.team-grid{display:grid;grid-template-columns:repeat(3,1fr);gap:clamp(20px,2.4vw,38px);margin-top:clamp(28px,3.5vw,48px)}
.tmember{display:flex;flex-direction:column}
.tphoto{position:relative;aspect-ratio:4/5;border-radius:6px;overflow:hidden;background:linear-gradient(155deg,#191915,#2d2d22);margin-bottom:18px}
.tphoto img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:center top}
.tphoto .ini{position:absolute;inset:0;display:grid;place-items:center;font-family:'Anton',sans-serif;font-size:clamp(40px,4.4vw,70px);color:var(--lime);opacity:.92;letter-spacing:.05em}
.tmember h3{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(18px,1.5vw,25px);line-height:1.05}
.tmember .role{color:#5a5a4e;font-size:var(--body-sm);line-height:1.5;margin-top:8px;font-weight:600}
.tmember .bio{color:#6a6a5e;font-size:var(--body-sm);line-height:1.55;margin-top:12px}
@media (max-width:820px){ .team-grid{grid-template-columns:1fr 1fr} }
@media (max-width:460px){ .team-grid{grid-template-columns:1fr} }

/* --- detalle de caso / portafolio --- */
.cs-strip{border-top:1px solid rgba(14,14,14,.14);border-bottom:1px solid rgba(14,14,14,.14);padding:clamp(20px,2.4vw,30px) 0;margin-top:clamp(30px,4vw,48px)}
.cs-strip-in{display:grid;grid-template-columns:repeat(4,1fr);gap:24px}
.cs-strip .k{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:#7a7a6e}
.cs-strip .v{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(16px,1.4vw,22px);margin-top:8px;line-height:1.05}
.cs-hero-img{margin:clamp(30px,4vw,54px) 0 0}
.cs-hero-img img{width:100%;height:auto;display:block;border-radius:4px}
.cs-body{padding:var(--section-pad) 0}
.cs-block{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(24px,5vw,80px);align-items:start;margin-bottom:clamp(48px,7vw,110px)}
.cs-block:last-child{margin-bottom:0}
.cs-block h2{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:var(--h2);line-height:.98}
.cs-block .cs-txt p{font-size:var(--lead);line-height:1.7;color:#2a2a24;margin-bottom:16px}
.cs-block .cs-txt p:last-child{margin-bottom:0}
.cs-list{list-style:none;margin-top:8px}
.cs-list li{position:relative;padding-left:26px;margin-bottom:12px;font-size:var(--body-sm);line-height:1.55;color:#2a2a24}
.cs-list li::before{content:"→";position:absolute;left:0;color:#111;font-weight:700}
.cs-quote{font-family:'Playfair Display',serif;font-style:italic;font-size:clamp(22px,2.6vw,38px);line-height:1.3;max-width:20ch}
.cs-gallery{display:grid;grid-template-columns:1fr 1fr;gap:clamp(12px,1.4vw,20px);margin-top:clamp(30px,4vw,48px)}
.cs-gallery img{width:100%;height:auto;display:block;border-radius:4px}
.cs-gallery .full{grid-column:1 / -1}
.cs-next{border-top:2px solid var(--ink);padding:clamp(30px,4vw,54px) 0;display:flex;justify-content:space-between;align-items:baseline;gap:20px;flex-wrap:wrap}
.cs-next .lbl{font-size:12px;letter-spacing:.14em;text-transform:uppercase;color:#7a7a6e}
.cs-next a{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(26px,4vw,60px);line-height:1;text-decoration:none;color:var(--ink)}
.cs-next a:hover{opacity:.6}
@media (max-width:760px){ .cs-strip-in{grid-template-columns:1fr 1fr} .cs-block{grid-template-columns:1fr;gap:14px} .cs-gallery{grid-template-columns:1fr} }

/* --- landing pages (ads) --- */
.lp-trust{background:var(--ink);color:var(--cream);padding:clamp(26px,3vw,40px) 0}
.lp-trust-in{display:flex;flex-wrap:wrap;gap:clamp(18px,3vw,44px);align-items:center;justify-content:center;text-align:center}
.lp-trust .it{font-size:var(--body-sm);opacity:.85}
.lp-trust .it strong{font-family:'Anton',sans-serif;font-size:clamp(20px,1.8vw,28px);display:block;color:var(--lime);opacity:1}
.lp-cta-band{background:var(--lime);padding:var(--section-pad) 0;text-align:center}
.lp-cta-band h2{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:var(--h2);line-height:.98;color:var(--ink)}
.lp-cta-band p{max-width:52ch;margin:18px auto 26px;font-size:var(--lead);line-height:1.6;color:#1b1b12}
.lp-incl{list-style:none;display:grid;grid-template-columns:1fr 1fr;gap:0;margin-top:clamp(26px,3.4vw,44px);border-top:2px solid var(--ink)}
.lp-incl li{position:relative;display:flex;align-items:flex-start;gap:14px;padding:clamp(16px,1.9vw,24px) 0;border-bottom:1px solid rgba(14,14,14,.16);font-size:var(--lead);line-height:1.4;color:#16160f;font-weight:600}
.lp-incl li:nth-child(odd){padding-right:clamp(22px,3vw,48px)}
.lp-incl li:nth-child(even){padding-left:clamp(22px,3vw,48px);border-left:1px solid rgba(14,14,14,.16)}
.lp-incl li::before{content:"✓";flex:0 0 auto;width:26px;height:26px;display:grid;place-items:center;background:var(--lime);color:#0e0e0e;border-radius:50%;font-size:13px;font-weight:800;margin-top:1px}
@media (max-width:640px){ .lp-incl{grid-template-columns:1fr} .lp-incl li:nth-child(even){padding-left:0;border-left:0} .lp-incl li:nth-child(odd){padding-right:0} }

/* --- enlaces a landings desde servicios --- */
.srv-links{display:flex;flex-wrap:wrap;gap:10px 18px;margin-top:16px}
.srv-more{font-size:13px;font-weight:700;letter-spacing:.02em;text-decoration:none;color:var(--ink);border-bottom:2px solid var(--lime);padding-bottom:2px}
.srv-more:hover{opacity:.6}

/* --- métricas dentro de un bloque de caso (evita corte lateral) --- */
.cs-block .res-grid{grid-template-columns:1fr;margin-top:clamp(24px,3vw,38px)}
.cs-block .res-item{border-left:none;border-top:1px solid rgba(14,14,14,.16);padding:clamp(15px,1.7vw,22px) 0}
.cs-block .res-item:first-child{border-top:none;padding-top:0}
.cs-block .res-num{font-size:clamp(34px,4vw,60px);line-height:.95}
.cs-block .res-desc{margin-top:6px;max-width:40ch}

/* ============ FASE ADS/LEGAL/A11Y ============ */
/* skip-link accesible */
.skip{position:absolute;left:-999px;top:0;z-index:9999;background:var(--ink);color:var(--lime);padding:12px 20px;font-weight:700;border-radius:0 0 8px 0}
.skip:focus{left:0}
:focus-visible{outline:3px solid #2b7fff;outline-offset:2px}

/* WhatsApp flotante */
.wapp{position:fixed;left:22px;bottom:22px;z-index:120;width:58px;height:58px;border-radius:50%;background:#25D366;display:grid;place-items:center;box-shadow:0 8px 24px rgba(0,0,0,.24);transition:transform .3s}
.wapp:hover{transform:scale(1.08)}
.wapp svg{width:32px;height:32px;fill:#fff}
@media (max-width:600px){ .wapp{width:52px;height:52px;left:16px;bottom:16px} }

/* banner de cookies */
.ckbar{position:fixed;left:0;right:0;bottom:0;z-index:130;background:var(--ink);color:#f4f3ed;padding:18px clamp(20px,4vw,56px);display:flex;gap:20px;align-items:center;justify-content:center;flex-wrap:wrap;transform:translateY(110%);transition:transform .5s cubic-bezier(.6,0,.2,1)}
.ckbar.show{transform:translateY(0)}
.ckbar p{font-size:14px;line-height:1.5;max-width:70ch;color:#cfceC4}
.ckbar p a{color:var(--lime);text-decoration:underline}
.ckbar .ck-btns{display:flex;gap:10px;flex:none}
.ckbar button{font-weight:700;font-size:13px;padding:11px 20px;border-radius:100px;cursor:pointer;border:1px solid rgba(255,255,255,.35);background:transparent;color:#fff}
.ckbar button.acc{background:var(--lime);color:var(--ink);border-color:var(--lime)}

/* páginas legales / prosa */
.legal{background:var(--cream);padding:var(--section-pad) 0}
.legal .wrap{max-width:900px}
.legal h2{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(24px,2.4vw,34px);margin:clamp(30px,4vw,52px) 0 14px;line-height:1.05}
.legal h2:first-child{margin-top:0}
.legal h3{font-size:18px;font-weight:700;margin:24px 0 10px}
.legal p,.legal li{font-size:16px;line-height:1.7;color:#2a2a24;margin-bottom:14px}
.legal ul{padding-left:22px;margin-bottom:14px}
.legal a{color:#3a5a00;text-decoration:underline}
.legal .updated{font-size:13px;color:#7a7a6e;letter-spacing:.04em;text-transform:uppercase;margin-bottom:8px}

/* página gracias */
.gracias{background:var(--lime2);min-height:70vh;display:flex;align-items:center;padding:calc(var(--nav-h) + 40px) 0 var(--section-pad)}
.gracias .ico{width:74px;height:74px;border-radius:50%;background:var(--ink);display:grid;place-items:center;margin-bottom:26px}
.gracias .ico svg{width:38px;height:38px;stroke:var(--lime);fill:none;stroke-width:3}
.gracias h1{font-family:'Anton',sans-serif;text-transform:uppercase;font-size:clamp(40px,7vw,96px);line-height:.95;margin-bottom:18px}
.gracias p{font-size:var(--lead);line-height:1.6;max-width:56ch;color:#1c1c14;margin-bottom:28px}
.gracias .g-btns{display:flex;gap:16px;flex-wrap:wrap}

/* form: estado de error */
.cform .field.invalid input,.cform .field.invalid textarea{border-color:#c0392b}
.cform .err{color:#c0392b;font-size:13px;margin-top:6px;display:none}
.cform .field.invalid .err{display:block}
.cform .hp{position:absolute;left:-9999px}

/* consentimiento del formulario */
.field-consent{margin:4px 0 4px}
.field-consent label{display:flex;gap:10px;align-items:flex-start;font-size:14px;line-height:1.5;color:#2a2a24;cursor:pointer}
.field-consent input{margin-top:3px;flex:none;width:18px;height:18px;accent-color:var(--ink)}
.field-consent a{color:#3a5a00;text-decoration:underline}
.field-consent .err{color:#c0392b;font-size:13px;margin-top:6px;display:none}
.field-consent.invalid .err{display:block}

/* enlaces legales en footer */
.foot-legal{display:flex;gap:8px}
.foot-legal a{text-decoration:underline;opacity:.75}
.foot-legal a:hover{opacity:1}

/* ============ EXPERIENCIA / PARTNERS (marcas que caen — Matter.js) ============ */
.exp{background:var(--cream);padding:var(--section-pad) 0}
/* estado base = nube estática de pills (fallback sin JS / reduced-motion / si falla Matter) */
#b2d-physics{position:relative;width:100%;min-height:clamp(200px,22vw,280px);display:flex;flex-wrap:wrap;gap:14px;align-content:center;justify-content:center;margin-top:clamp(34px,4vw,56px);overflow:hidden;touch-action:pan-y}
.b2d-pchip{display:inline-flex;align-items:center;padding:13px 24px;border:2px solid var(--ink);border-radius:100px;background:var(--cream);color:var(--ink);font-weight:700;font-size:clamp(15px,1.05vw,19px);letter-spacing:.005em;white-space:nowrap;line-height:1}
.b2d-pchip .dot{width:.5em;height:.5em;border-radius:50%;background:var(--ink);margin-right:.6em;flex:none}
.b2d-pchip.lime{background:var(--lime);border-color:var(--lime)}
.b2d-pchip.dark{background:var(--ink);border-color:var(--ink);color:var(--cream)}
.b2d-pchip.dark .dot{background:var(--lime)}
/* estado físico = pills posicionadas por Matter.js */
#b2d-physics.ready{display:block;height:clamp(300px,30vw,380px);min-height:0}
#b2d-physics.ready .b2d-pchip{position:absolute;top:0;left:0;margin:0;will-change:transform;cursor:grab}
#b2d-physics.ready .b2d-pchip:active{cursor:grabbing}

/* franja de partners en el inicio (estática) */
.partners{background:var(--cream);padding:clamp(42px,5vw,72px) 0;border-bottom:1px solid rgba(14,14,14,.1)}
.partners-lead{text-align:center;margin-bottom:clamp(18px,2vw,26px)}
.partners-lead .eyebrow{color:#5a5a4e}
.partners-row{display:flex;flex-wrap:wrap;gap:12px 14px;justify-content:center;align-items:center}

/* logos de clientes en el marquee (monocromo blanco) */
.marquee-row{align-items:center}
.marquee-row .clogo{height:clamp(24px,2.3vw,34px);width:auto;flex:none;opacity:.82;filter:brightness(0) invert(1)}
.marquee-row .clogo:hover{opacity:1}

/* ====== ARTÍCULO DEL JOURNAL (prosa) ====== */
.art-hero .eyebrow{color:var(--lime)}
.art-wrap{padding:clamp(8px,2vw,24px) 0 clamp(48px,7vw,110px)}
.art-body{max-width:760px}
.art-body>*{grid-column:auto}
.art-body p{font-size:clamp(17px,1.25vw,20px);line-height:1.75;color:#26261f;margin:0 0 1.15em}
.art-body h2{font-family:'Anton',sans-serif;text-transform:uppercase;letter-spacing:.01em;line-height:1.04;font-size:clamp(26px,3.2vw,42px);margin:1.5em 0 .5em}
.art-body h2 .serif{text-transform:none}
.art-body h3{font-family:'Hanken Grotesk',sans-serif;font-weight:800;font-size:clamp(19px,1.6vw,23px);line-height:1.3;margin:1.6em 0 .4em;color:var(--ink)}
.art-body ul,.art-body ol{margin:0 0 1.3em;padding-left:1.15em}
.art-body li{font-size:clamp(16px,1.2vw,19px);line-height:1.7;color:#26261f;margin:0 0 .5em;padding-left:.2em}
.art-body li::marker{color:#9a9a4e}
.art-body strong{color:var(--ink);font-weight:800}
.art-body a{color:var(--ink);text-decoration:underline;text-underline-offset:3px;text-decoration-thickness:1.5px}
.art-body a:hover{color:#5a5a20}
.art-body blockquote{margin:1.5em 0;padding:.2em 0 .2em 1.1em;border-left:4px solid var(--lime);font-family:'Playfair Display',Georgia,serif;font-style:italic;font-size:clamp(20px,1.8vw,26px);line-height:1.4;color:var(--ink)}
.art-body .kv{background:#ececde;border:1px solid var(--line);border-radius:16px;padding:clamp(18px,2vw,26px);margin:1.5em 0}
.art-body .kv h3{margin-top:0}
.art-key{display:flex;flex-wrap:wrap;gap:8px;margin:0 0 1.6em}
.art-key span{font-size:13px;letter-spacing:.02em;background:#ececde;border:1px solid var(--line);border-radius:999px;padding:6px 12px;color:#3a3a30}
@media (max-width:640px){ .art-body p,.art-body li{font-size:16px} }

/* ====== SECCIÓN DIAGNÓSTICO ====== */
.diag{background:var(--cream);border-top:1px solid var(--line)}
.diag-in{display:grid;grid-template-columns:1.1fr .9fr;gap:clamp(28px,5vw,80px);align-items:center;padding-block:clamp(48px,7vw,110px)}
.diag-copy .eyebrow{color:#5a5a4e}
.diag-copy h2{font-size:clamp(30px,4.4vw,64px);line-height:.98;margin:.2em 0 .35em}
.diag-copy p{font-size:clamp(16px,1.25vw,20px);line-height:1.65;color:#3a3a30;max-width:42ch;margin-bottom:clamp(20px,2.4vw,30px)}
.diag-list{list-style:none;display:grid;gap:12px;margin:0;padding:0}
.diag-list li{display:flex;align-items:center;gap:16px;font-family:'Hanken Grotesk',sans-serif;font-weight:700;font-size:clamp(15px,1.3vw,19px);color:var(--ink);border:1px solid var(--line);border-radius:14px;padding:clamp(14px,1.6vw,20px) clamp(16px,1.8vw,22px);background:#fff}
.diag-list li span{font-family:'Anton',sans-serif;font-size:clamp(16px,1.5vw,22px);color:transparent;-webkit-text-stroke:1.2px #b9b9a8;min-width:32px}
@media (max-width:820px){ .diag-in{grid-template-columns:1fr;gap:28px} }

.cform .opt{color:#9a9a93;font-weight:400;font-size:.85em;text-transform:none;letter-spacing:0}

/* ====== PROBLEMA (sección oscura de contraste) ====== */
.problem{background:var(--ink);color:#fff;padding:clamp(48px,7vw,110px) 0}
.problem .eyebrow{color:var(--lime)}
.problem h2{color:#fff;font-size:var(--h2);line-height:.96;max-width:22ch;margin-top:.25em}
.prob-head p{color:rgba(255,255,255,.72);font-size:var(--lead);line-height:1.55;max-width:60ch;margin-top:.6em}
.prob-chips{display:flex;flex-wrap:wrap;gap:12px;margin-top:clamp(24px,3vw,40px)}
.prob-chips span{border:1px solid rgba(255,255,255,.22);border-radius:999px;padding:10px 18px;font-family:'Hanken Grotesk',sans-serif;font-weight:600;font-size:clamp(14px,1.1vw,16px)}

/* ====== TEASER DIAGNÓSTICO TÉCNICO ====== */
.teaser{background:var(--lime);color:var(--ink)}
.teaser-in{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:20px 40px;padding-block:clamp(36px,5vw,72px)}
.teaser p{font-family:'Anton',sans-serif;text-transform:uppercase;line-height:1.02;font-size:clamp(24px,3vw,44px);margin:0;max-width:20ch;color:var(--ink)}
.teaser p .serif{text-transform:none;color:var(--serif-lime)}

/* ====== CTA POST-PORTAFOLIO ====== */
.work-cta{display:flex;flex-wrap:wrap;align-items:center;justify-content:space-between;gap:20px 40px;margin-top:clamp(32px,4vw,60px);padding-top:clamp(28px,3.5vw,48px);border-top:1px solid var(--line)}
.work-cta p{max-width:46ch;font-size:clamp(16px,1.25vw,20px);line-height:1.55;color:#3a3a30;margin:0}

/* ====== NOTA RESULTADOS ====== */
.res-note{margin-top:clamp(24px,3vw,40px);font-size:clamp(13px,1vw,15px);color:#8a8a80;max-width:64ch}

/* ====== FIX: títulos de sección en .about y .faq (estaban en 24px por defecto) ====== */
.about h2, .faq h2{font-size:var(--h2);line-height:.98}

/* fix jerarquia: titulos de seccion huerfanos */
.exp h2,.team h2,.journal h2{font-size:var(--h2);line-height:.98}


/* ---------- HERO v2 · diagramación ago-2026 ---------- */
.hero .hero-grid{grid-template-columns:1.02fr 1.15fr;margin-top:0;align-items:center}
.hero-copy .eyebrow{margin-bottom:16px}
.hero h1{font-size:clamp(38px,5.6vw,104px);line-height:.88;margin:0 0 20px}
.hero h1 .serif{font-size:1.02em;line-height:1.02;margin:.08em 0 .14em;padding-bottom:.05em}
.hero h1 .serif + .ln{margin-top:0}
.hero p.sub{max-width:44ch;font-size:clamp(15px,1.15vw,17.5px)}
.hero-actions{margin-top:30px}
.hero-media{margin-top:0}
.hero-stats{list-style:none;margin:clamp(30px,3.4vw,52px) 0 0;padding:26px 0 0;border-top:1px solid rgba(14,14,14,.22);display:grid;grid-template-columns:repeat(4,1fr);gap:14px}
.hero-stats li{display:flex;align-items:center;gap:12px}
.hero-stats .hs-ic{width:36px;height:36px;flex:0 0 36px;border-radius:50%;background:var(--ink);color:var(--lime);display:grid;place-items:center;font-size:15px;line-height:1}
.hero-stats .hs-t{display:block}
.hero-stats b{display:block;font-size:14.5px;line-height:1.15;white-space:nowrap;color:var(--ink)}
.hero-stats .hs-l{display:block;font-size:12px;line-height:1.3;color:#3b3b33;font-weight:400}
@media (max-width:900px){
  .hero .hero-grid{grid-template-columns:1fr}
  .hero-media{margin-top:clamp(24px,4vw,40px)}
  .hero h1{font-size:clamp(40px,8vw,86px)}
}
@media (max-width:600px){
  .hero h1{font-size:clamp(40px,12vw,78px)}
  .hero-stats{grid-template-columns:repeat(2,1fr);gap:18px 14px}
  .hero-stats b{font-size:13.5px}
}
@media (max-width:360px){
  .hero-stats b{font-size:12.5px}
}